Answer honestly. Not where you want to be, where you actually are.
Most owners have normalized the leaks in their business. They have stopped seeing them. This score makes you look.
At the end you'll get your number, the stage of ownership you're in, and the exact place your salon is bleeding the most money right now.
About 3 minutes · Brutally honest
Now, the money
What is your salon doing in monthly revenue right now?
Rough is fine. Honest is required.
And the real number
What should it be doing? The monthly number you actually want.
Not the safe answer. The one you think about when nobody is asking.
The honest truth
One last question · Not scored
Someday, when you're done: what should a buyer have to pay for your salon?
Not what it would sell for today. The number you want, when you decide to walk away on your terms.
One honest question · Not scored
Be honest: what has stopped you from fixing this before now?
Whatever it is, you are not the only one. But name it.
The real question · Not scored
You've built something real. What's the next chapter?
Where you are is established. Where you're going is the question.
Almost there · Not scored
Even if you never sell: what would you actually buy back if the salon ran without you?
The money is the scoreboard. This is the prize.
Last one · Not scored
How serious are you about actually fixing this?
Honest answer. It changes what happens next.
Before we start
First things first: what's your name?
This is a conversation, not a survey. It starts with you.
Almost there
What's your salon called?
The name on the door.
Almost there
And what city?
So we can talk about your market, not a generic one.
Last one
Where should we email your full breakdown?
Your score, your six numbers, and what each one means. It shows on screen right now, too.
Almost done
Best number for your Asset Score call?
You said you want to talk. This is the number we'll use. Fifteen minutes, no pressure, no pitch.
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0
out of 100
The revenue gap
The gap
Your biggest leak
About what stopped you
The score is the map. Lock in your call while it's in front of you.
Fifteen minutes. We walk your six numbers, and your gap, together. No pressure, no pitch.